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Social Media Coordinator - Remote

Remote · Canada Full-time

The Mathews Agency is hiring for a part-time Social Media Coordinator, with 3-5 years experience, to drive brand visibility and audience engagement by developing content strategies, creating multimedia assets, and analyzing performance metrics across platforms like Instagram, TikTok, and LinkedIn. The Social Media Manager is responsible for building community, tracking growth, and aligning online presence with broader business objectives. Core Responsibilities Strategy & Planning: Develop and implement social media strategies aligned with company goals and marketing calendars. Content Creation: Shoot, write, edit, and schedule daily or weekly content (including text, images, and short-form video). Community Management: Foster brand loyalty by monitoring channels, replying to comments/messages, and moderating feedback. Analytics & Reporting: Track key performance indicators (KPIs) like follower growth, reach, and engagement, and provide data-driven reports. Trend Monitoring: Stay up-to-date with internet culture, viral trends, and algorithm changes. Maintain and update the company website. Key Skills & Qualifications Copywriting & Design: Strong writing skills for crafting engaging captions alongside proficiency in tools like Canva, Adobe, Slack and Constant Contact. Platform Expertise: Deep understanding of social media algorithms and best practices across various networks. Tool Proficiency: Experience with social media management and scheduling dashboards (e.g., Adobe) All candidates will be required to submit a portfolio of their work for the previous 3 years. Serious inquiries only. Part Time to start, with Full Time potential.

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