Note: The job is a remote job and is open to candidates in USA. Publish Experts is a company that builds personal brands for creators and experts. They are looking for a Social Media Strategist who can build brands from scratch, run content strategies, and manage the creative process across platforms like TikTok, Instagram, and YouTube.

Responsibilities

• Build the brand from scratch
• Run the content strategy
• Come up with the ideas
• Handle the copy
• Direct the creator
• Stay on top of trends
• Run the pipeline
• Hire and manage editors
• Get it out the door
• Watch the numbers
• Make it better over time

Skills

• You have taste and you can prove it
• Point us to accounts you've grown or content you've made
• You don't post just to post
• You know what works and you can tell us why
• You've built or run organic for a personal brand before, ideally one you took from a small start
• You're an operator
• The clean look comes from a system you built, not from getting lucky
• You can hire and manage people without someone holding your hand
• You're fine owning a number and reporting on it
• You work fast
• If you've spent your career running someone else's playbook, this probably isn't for you
• We want the person who writes the playbook
• You've worked in the info or education space
• You've grown an account from scratch
• You can write copy or you know direct response
• You're comfortable with the tools that keep a content team organized

Company Overview