Note: The job is a remote job and is open to candidates in USA. Tergar International is a non-profit organization that supports individuals and communities in learning to live with awareness and compassion. They are seeking a Senior Social Media Marketing Specialist to create engaging content, manage social media presence, and develop strategies to enhance brand awareness and community engagement.

Responsibilities

• Develop and curate engaging content for various platforms, including blogs and social media channels, collaborating with marketing, community, and design teams
• Manage and grow our social media presence across platforms such as Facebook, Instagram, YouTube, and TikTok
• Foster a safe and inclusive environment within the community
• Build and foster relationships with followers through active engagement, responding to comments, and facilitating discussions
• Monitor and analyze social media metrics to assess the effectiveness of campaigns and strategies, providing insights for improvement
• Gather insights and data from the community to inform future content and marketing strategies, ensuring alignment with audience needs
• Supervise the work of the Social Media Specialist
• Collaborate with marketing and communications teams to create and execute social media campaigns that align with organizational goals
• Oversee the creation and implementation of the monthly content calendar, which includes monthly organizational objectives and initiatives
• Stay updated on industry trends, emerging platforms, and best practices in social media and community engagement
• Ensure progress on all platforms by using analytical tools such as Google Analytics and others

Skills

• 5+ years of experience working as a Social Media Specialist, ideally in a non-profit, social impact, or volunteer-driven context
• Exceptional communication and storytelling skills, with the ability to craft compelling, on-brand content across a variety of formats (articles, videos, social media, etc.)
• Strong design and video editing skills with the ability to create independent content
• In-depth knowledge of Buddhism and Mingyur Rinpoche's teaching and meditation-related topics
• Data-driven mindset, with the ability to analyze community engagement metrics and user behavior to inform content strategy
• Excellent knowledge of Facebook, YouTube, Instagram, and other social media best practices
• Hands-on experience with content management systems, email marketing platforms, and social media publishing tools. Strong technical aptitude
• Project management chops, able to juggle multiple competing priorities and deadlines while keeping the content engine running smoothly
• Passion for our mission and a deep understanding of our target audiences and their needs. Empathy and emotional intelligence to connect with followers
• BSc degree in Marketing or a relevant field
• Fluency in English
• Proficient communication
• Creativity
• Empathy
• Strong interpersonal abilities
• The capacity to listen and delegate

Benefits

• Health insurance, Dental, Vision, Life insurance, STD/LTD, HSA(US-based employees)
• 200 hours of PTO annually
• 40 hours of Paid Retreat Time (PRT) annually
• Professional development opportunities
• Complimentary access to all Tergar meditation programs
• Reduced fees for retreats with Mingyur Rinpoche

Company Overview