Note: The job is a remote job and is open to candidates in USA. Lumivero is a company that develops data-intelligence software aimed at empowering users to create impactful insights from complex data. The Senior Digital Growth Manager will be responsible for owning the e-commerce revenue performance across all product lines, focusing on customer acquisition, conversion optimization, and lifecycle growth through demand generation programs and e-commerce strategy.

Responsibilities

• Own Lumivero’s e-commerce ARR target across all product lines, serving as the primary accountable owner for new e-commerce revenue growth
• Own the e-commerce promotional calendar to maximize purchase volume and revenue across all product lines
• Optimize digital purchasing flows and customer journeys to improve conversion rates and reduce friction across all e-commerce touchpoints
• Identify and activate cross-sell, upsell, and reactivation opportunities to grow revenue from existing customers and lapsed users
• Partner with Business Applications teams to enhance the performance, usability, and reliability of Lumivero’s digital purchasing infrastructure
• Develop and execute demand generation programs that drive qualified traffic to our e-commerce shops
• Collaborate with the Marketing and Product teams to align acquisition campaigns with e-commerce conversion goals, drive qualified traffic, and identify growth opportunities across organic, paid, and owned channels
• Monitor e-commerce traffic performance and secondary KPIs (sessions, CAC, channel mix) to inform acquisition strategy adjustments
• Partner with Marketing Operations to design and optimize lifecycle programs and automated workflows that move prospects from interest to first purchase and identify win-back opportunities for lapsed customers
• Own e-commerce performance reporting, including primary KPIs (e-comm ARR, new revenue, conversion rates) and secondary KPIs (traffic, CAC, campaign ROI)
• Lead high-impact experiments across channels and purchasing flows to continuously improve funnel performance
• Leverage CRM and marketing automation platforms (Google Analytics, Salesforce, Microsoft Clarity) to generate data-driven insights and communicate results to stakeholders

Skills

• 6–8+ years of experience in digital marketing, e-commerce, or growth marketing, with demonstrated ownership of revenue or e-commerce targets
• Proven track record driving e-commerce or self-serve SaaS growth, with hands-on experience across conversion optimization, promotions, pricing strategy, and purchasing flow improvement
• Strong background in B2C or prosumer/SMB SaaS — you understand self-serve acquisition funnels and subscription economics

Benefits

• Full medical, dental, and vision coverage
• Flexible PTO
• 401K

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