Note: The job is a remote job and is open to candidates in USA. Dimond Connect is a client in the health and personal care industry looking for a Head of Growth. This hands-on role involves developing growth strategies, optimizing email marketing, and leveraging analytics to drive revenue and enhance the marketing function.

Responsibilities

• Identify and build new acquisition funnels and conversion experiments across channels
• Design and run A/B and multivariate tests across the entire funnel
• Identify conversion bottlenecks and own the roadmap to fix them
• Document learnings and build a culture of structured experimentation across the team
• Build and optimize lifecycle email programs including welcome, nurture, and winback sequences
• Drive revenue from our existing customer base through smart segmentation and personalization
• Contribute to creative strategy for paid channels
• Mock up and build landing pages using AI tools or platforms such as Webflow
• Produce conversion-focused creative assets in collaboration with the team
• Own growth dashboards and produce clear monthly and quarterly performance reports
• Set goals and OKRs and ensure the team is tracking toward them over time
• Translate data into actionable recommendations and remain agile enough to shift strategy when needed
• Leverage AI tools for creative automation and to build scalable systems for ad creative production
• Explore automated approaches to reporting and operational workflows
• Stay ahead of the curve on how AI is reshaping performance marketing and DTC as a whole

Skills

• 3+ years of growth marketing experience in a DTC or e-commerce environment
• A proven track record of managing and scaling brands at meaningful revenue levels
• A self-starter who can operate without established processes and build them from the ground up
• Data-driven mindset with fluency in key performance metrics including ROAS, LTV, CAC, and CVR
• Experience designing and running structured experiments
• Comfort with landing page creation and design, including using AI-powered or no-code tools
• Email marketing skills, you have built flows and sequences
• Clear, concise communicator, written and verbal
• Experience in health, beauty, wellness, or skincare categories
• Background in subscription ecommerce
• Experience scaling a brand from early traction through to significant, sustained revenue

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