Note: The job is a remote job and is open to candidates in USA. Studio 3 Marketing is a full-service digital marketing agency dedicated to expanding clients’ businesses through exemplary marketing. They are seeking a Digital Advertising Strategist to develop, implement, track, optimize, and report on paid advertising campaigns specifically for the legal vertical.

Responsibilities

• Build and launch Google Ads, Bing, Meta, and LinkedIn and other social platform campaigns aligned to client goals
• Manage up to 40 legal accounts and/or equitable ad spend
• Conduct keyword research, develop ad copy, and create high-performing assets
• Oversee landing page development and deployment for new campaigns
• Perform ongoing optimization: bid strategy, location targeting, ad extensions, and conversion tracking
• Conduct weekly and monthly performance reviews and propose strategic improvements
• Collaborate with internal teams and respond to client tickets with professionalism
• Make landing page updates and recommendations for conversion optimization
• Set up and monitor experiments (Google Ads) to test and improve performance
• Build and manage ad campaigns on new platforms (Reddit, X, etc.)

Skills

• 3–5 years experience in legal vertical paid media or digital marketing (i.e., MVA, Personal Injury, Family Law, Criminal Defense, etc.)
• Expert knowledge of Google Ads, Meta Ads, Bing, or similar platforms
• Experienced with A/B testing and conversion rate optimization
• Experienced with conversion and offline tracking
• Experienced with analytics tracking across Google Ads, Google Analytics and third party CRMs
• Detail-oriented with strong analytical and communication skills
• Collaborative team player with a growth mindset

Benefits

• 401(k) matching
• Dental insurance
• Flexible schedule
• Flexible spending account
• Health insurance
• Health savings account
• Life insurance
• Paid time off
• Vision insurance

Company Overview