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Freelance Brand Coordinator

Remote · Mexico Full-time

Aerie by AEO, Inc. is a youth culture brand grounded in denim, seeking a Freelance Brand Coordinator to support the AE Brand Team in marketing planning and creative execution. The role involves developing marketing plans, managing timelines, and collaborating with cross-functional teams to enhance brand strategy.

Responsibilities

  • Marketing Planning Support + Marketing Plan Development
  • Assist Brand team in building seasonal briefs by gathering hindsights, customer insights, etc
  • Build out + maintain seasonal planning documents including:
  • Seasonal marketing plans, supplemental imagery plans, cross-functional shareback, and marketing sizzle decks
  • Organize product & marketing priorities of the season
  • Collaborate with cross-functional teams to collect necessary information regarding brand partnerships and collaborations; ensuring the Creative team can develop content that aligns with the external brand guidelines
  • Support additional brief needs for special projects as needed within a season
  • Manage timelines + tactics in Monday.com for creative & copy teams
  • Manage the creation of pre-season timelines for planning deliverables, which include marketing plan development and needs for content capture and supplemental imagery requests
  • Assist with agendas for pre-season planning meetings
  • Owns weekly cross-functional meetings as assigned
  • Support activations as needed
  • Contributes to seasonal hindsights for all brand channels
  • Responsible for monthly competitive recaps for Stores & Digital channels
  • Support evolution of brand team processes by actively seeking new ways to maximize the utilization of tools, including Monday.com and Edited

Skills

  • Bachelor's degree with 1-2 years of retail or agency marketing experience
  • Excellent communication and follow-up skills
  • Ability to build relationships with cross functional teams
  • Familiar with project management tools such as Monday.com
  • Technology forward mindset, open to learning new tools & integrating into team processes
  • Knowledge of marketing best practices
  • Ability to simultaneously manage multiple projects of varying complexity
  • Ability to independently work with business partners to prioritize day to day tasks
  • Effective in a variety of formal presentation settings such as one-on-one, small and large groups, and with peers and bosses
  • Self-motivated with critical attention to detail, deadlines and reporting

Benefits

  • Subject to eligibility requirements, associates may receive health care benefits (including medical, vision, and dental)
  • Wellness benefits
  • 401(k) retirement benefits
  • Life and disability insurance
  • Employee stock purchase program
  • Paid time off
  • Paid sick leave
  • Parental leave and benefits
  • Paid Time Off, paid sick leave, and holiday pay vary by job level and type, job location, employment classification (part-time or full-time / exempt or non-exempt), and years of service
  • AEO may also provide discretionary bonuses and other incentives at its discretion

Company Overview

  • We make intimates, apparel, activewear and swim. Every single piece is designed to make every girl feel good. #AerieREAL is about no retouching. It was founded in 2006, and is headquartered in Pittsburgh, Pennsylvania, USA, with a workforce of 1001-5000 employees. Its website is https://www.aerie.com.
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