We’re looking for a reliable and experienced Email Marketing Specialist to help us turn subscribers into customers and customers into repeat buyers. This role is not about blasting emails. It’s about strategy, execution, and results. What You’ll Be Doing: Build and optimize core email flows (onboarding, post-purchase, engagement, win-back, upsell) Plan and execute high-performing email campaigns Improve deliverability, open rates, and conversions Segment audiences based on behavior and lifecycle stage Write or refine email copy (subject lines, CTAs, body) Design clean, on-brand emails (Canva or native tools) Monitor performance and continuously optimize Ensure emails are sent accurately, on time, and to the right people Tools We Use (or similar) Klaviyo Shopify Mailchimp / HubSpot / MailerLite (depending on project) Canva Airtable or Google Sheets What We’re Looking For Proven experience with email marketing (especially Klaviyo) Strong understanding of ecommerce or SaaS lifecycle marketing Comfortable working with segmentation, flows, and campaigns Detail-oriented Able to work independently and communicate clearly Focused on long-term improvement, not quick hacks