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Digital Marketing, Content Specialist

Remote · Hong Kong Full-time

Job Description:

  • Conduct a full SEO audit using Ahrefs and implement on-page optimizations
  • Perform ongoing keyword research and monitor rankings
  • Identify content gaps and recommend topics based on search demand
  • Write blog posts, LinkedIn articles, and newsletters in the voice of our leadership team
  • Turn client conversations and project outcomes into compelling case studies
  • Curate RSS feeds from EHS, manufacturing, and safety industry sources and develop timely, opinionated content based on those topics
  • Maintain a consistent editorial calendar across all channels
  • Manage our leadership team's LinkedIn presence — posting, commenting, and connecting on their behalf
  • Engage daily with content from existing clients and prospects in the EHS and manufacturing space
  • Grow our LinkedIn network through targeted, strategic outreach
  • Apply our existing brand guidelines to materials provided by our technical team','country':null,

Requirements:

  • Strong B2B copywriting skills — you write clearly, professionally, and without fluff
  • Hands-on SEO experience with Ahrefs or SEMrush (not just conceptual knowledge)
  • Proven experience managing Blog Posts and LinkedIn presence or ghostwriting for a B2B executive or company
  • Ability to learn a technical industry quickly and write about it credibly
  • Experience with content monitoring tools
  • Canva or basic design skills to apply brand templates to documents
  • Self-directed and organized — you manage your own priorities and deadlines
  • Proficient in WordPress or similar CMS
  • Excellent written English

Benefits:

  • Professional development opportunities
  • Flexible work arrangements

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