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Customer Researcher

Remote · Netherlands Full-time

The Role As a Customer Researcher at OnePay, you'll define how we understand and connect with our customers - shaping consumer research strategy company-wide, not just executing against it. You'll be the throughline between Brand, Marketing, Product, Design, and Business leadership, ensuring every major decision is grounded in a rigorous, shared understanding of the customer. You will:

  • Build and scale OnePay's consumer insights function, defining research standards, tools, governance, and processes
  • Lead quantitative and qualitative research to uncover consumer attitudes, behaviors, motivations, and perceptions, including advanced analytics on pricing, brand health, customer experience, and preference drivers
  • Partner with Brand and Marketing on segmentation, positioning, messaging, and campaign strategy; partner with Product and Design to inform product and experience decisions
  • Establish durable insights infrastructure, including tracking programs, segmentation frameworks, and foundational research that guides decisions across the organization
  • Measure and communicate the impact of campaigns, brand initiatives, product launches, and customer engagement through brand tracking, NPS, and performance analysis
  • Identify emerging customer trends, unmet needs, and market opportunities that inform brand, product, and business strategy
  • Enable marketers, product managers, designers, and strategists to apply research-driven decision making and conduct lightweight research independently

You Bring

  • 7+ years of experience in consumer insights, quantitative research, or consumer science within fintech, consumer technology, retail, or a related industry
  • Demonstrated experience starting or scaling an early-stage research program - building process, tooling, and governance with limited infrastructure and high ambiguity
  • Mastery across advanced quantitative methodologies: MaxDiff, conjoint analysis, pricing research (Van Westendorp, Gabor-Granger), brand tracking, and segmentation - as well as qualitative methods as a complement
  • Fluency with research and analytics tooling across the stack; proactive about identifying gaps and advocating for better tools
  • Track record as a solo or embedded researcher in a matrixed organization - earning trust and influencing strategy at the executive level
  • Proven ability to coach non-researchers to apply research methods independently, elevating research practice across functions that don't have dedicated support
  • Ability to synthesize complex data into insights that resolve the most difficult strategic questions facing the business
  • Drive and proactivity - everyone here is a builder and executor

What We Offer

  • Competitive base salary, stock options, and health benefits from Day 1
  • 401(k) plan with company match
  • Remote-friendly (US), flexible time off (FTO), and opportunities for growth
  • A high-growth, mission-driven, inclusive culture where your work has real impact

Standard Interview Process

  • Initial Interview with Talent Partner
  • Technical or Hiring Manager Interview
  • Team Interview
  • Executive Interview
  • Offer!

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