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Category and Shopper Strategy Analyst

Remote · Senegal Full-time

Smucker Foods of Canada Corp. is a subsidiary of The J.M. Smucker Co., a well-respected North American marketer and manufacturer of quality food products. The Category & Shopper Strategy Analyst will advance Category Leadership initiatives through data analytics and retail strategy, translating analytics into actionable insights to support strategic decisions and category growth.

Responsibilities

  • Translate and synthesize sales trends into insights by mining various data sources like NielsenIQ POS and Panel data, to support category growth and initiatives
  • Collaborate with teams developing retailer specific stories by leveraging category insights and fact-based opportunities
  • Conduct on-demand analysis using diverse data platforms to support sales and cross-functional teams
  • Contribute to the development of sales presentations for customer meetings and internal learning materials
  • Develop reports and presentations to convey findings and provide strategic recommendations
  • Assist in crafting gold standards for Merchandising, Assortment, and Shelving within the category

Skills

  • 1+ years in Category Management experience desired University Degree/College Diploma or relevant experience
  • Working knowledge in NielsenIQ Panel data and retail measurement services
  • Demonstrated ability to transform data into actionable insights
  • Understanding of storytelling principles and best practices
  • Exceptional problem-solving skills, multitasking ability, and aptitude for presenting complex insights to internal teams effectively
  • Innovative and creative thinker, capable of generating fresh ideas and approaches
  • Team-oriented with excellent collaboration skills
  • Proactive self-starter with a drive for excellence
  • Outstanding communication skills combined with a self-motivated approach
  • Proficient in MS PowerPoint and Excel
  • Experience in the CPG (Consumer Packaged Goods) industry is a valuable asset

Company Overview

  • At The J.M. Smucker Co., it is our privilege to make food people and pets love by offering a diverse family of brands available across North America. It was founded in 1988, and is headquartered in Markham, Ontario, CAN, with a workforce of 5001-10000 employees. Its website is https://www.jmsmucker.com.
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